ECZEMATE

SPECIALTY SKIN CARE PRODUCT // FLORIDA
BRAND STRATEGY

Eczemate is an all-natural product designed to alleviate the crippling effects of eczema.

We conducted industry research, as well as internal and external audits, and from there, we presented the makers of Eczemate three brand directions for their product, ultimately deciding that the best option was to go deeper than discussing the qualities of the product - "high-quality, all-natural..." - , and celebrate instead the child-like lives we are meant to lead, smooth, fluid, happy and free of pesky eczema..

 


Excemate_wordmark.png